
BRING THE EMBROIDERY STUDIO TO THE EVENT.
ATP Live is the experiential division of All Things Plush, bringing professional embroidery and real-time customization directly to brands, agencies, events, campaigns, and live experiences
Guests can select an approved design, name, initials, logo, or other customization, and watch their merchandise come to life in real time.
THE ATP LIVE EXPERIENCE
LIVE EMBROIDERY
On-site embroidery and personalization performed during the event.
CUSTOMIZATION BAR
A curated guest experience featuring approved designs, names, initials and personalization options.
ACTIVATION PRODUCTION
Equipment, operators, setup, breakdown, guest intake, and production flow.
POST-EVENT FUFILLMENT
Additional merchandise can continue through the All Things Plush production studio after the event.
BUILT FOR EXPERIENCES LIKE THESE
BRAND ACTIVATIONS
PRODUCT LAUNCHES
CORPORATE EVENTS
TRADE SHOWS + EXPOS
CONFRENCES
RETAIL POP-UPS
FASHION + STREETWEAR
SPORTS + ENTERTAINMENT
CUSTOMER EXPERIENCES
PRIVATE EVENTS
YOUR ACTIVATION. OUR EMBROIDERY STUDIO.
ATP Live partners with experimental marketing agencies, event producers, creative agencies, corporate marketing teams, event planners and brands to bring live customization into their experiences.
Need a live embroidery partner?
We handle the embroidery experience so your team can focus on the activation.
CHOOSE YOUR EXPERIENCE
Final investment is customized based event duration, guest volume, merchandise, customization scope, equipment, staffing, travel, and production requirements.
Final investment is customized based event duration, guest volume, merchandise, customization scope, equipment, staffing, travel, and production requirements.
Final investment is customized based event duration, guest volume, merchandise, customization scope, equipment, staffing, travel, and production requirements.
POWERED BY ALL THINGS PLUSH.
ATP LIVE is backed by All Things Plush, an established New York embroidery and apparel production company serving clients since 2020.
NYS MWBE CERTIFIED
PROFESSIONAL EMBROIDERY PRODUCTION
APPAREL + MERCHANDISE SOURCING
POST EVENT PRODUCTION + FUFILLMENT
Let's build your activation
FAQ:
Do You Provide The Merchandise? ​Yes, ATP LIVE can work with client-supplied merchandise or course merchandise through our production network. ​ Can You Travel? Yes, ATP LIVE is based in New York and available for activations throughout New York and surrounding markets, with additional travel available by arrangement. ​ Can You Continue Production After The Event? ​Yes, additional merchandise can be completed through the All Things Plush production studio after the activation. ​ How Far In Advance Should We Book? We recommend booking as early as possible. Rush activations may be accommodated depending on availability and production requirements. ​ Can You Create Custom Event Designs? Yes, ATP LIVE can develop or prepare event specific embroidery artwork and customization menus based on your activation.